Trends

Did you know that visuals are processed by the brain 60,000x faster than words? Your brand colors play a key role in attracting your customers so it’s important get it just right. 8 easy tips to help you choose brand colors that attract your ideal clients. 1- Check out the competitionIs there an industry standard color for your type of business? Do you want to play it...

Here's a question for you that will get you thinking about your brand from the customer's perspective. What makes you buy from one brand over another? Is it the price? The brand name? The product or person's reputation? Or is it the way you FEEL when you use this product or work with this person?In my opinion the most important factor is the latter. It...

This week I worked along-side some fellow designers and as we surfed through Songza for some good beats to work to. We stumbled across an awesome playlist of old-school rap music from the 90’s.I found myself totally taken back to a time in my life where I experienced great joy and a huge sense of community. This may seem odd, but let me explain...

If you are in the market to rebrand your visual identity you may be wondering how to choose your colours. Although there are a few factors to consider in selecting which colours will best represent you and your brand, I will share with you three easy tricks to create a palette of colours....